Is Entergy Texas Inc. cheaper than City of Bryan?

No — in 2024 Entergy Texas Inc. customers averaged 13.66 cents/kWh versus 11.38 for City of Bryan (EIA-861). City of Bryan was cheaper by 2.28 cents, about $246 per year at 10,800 kWh.

Can I switch from Entergy Texas Inc. to City of Bryan?

No — distribution territories are exclusive and set by address; you cannot pick between the two wires companies. Texas does allow supply choice: either utility's customers can shop the supply portion at powertochoose.org if an offer beats the utility's price to compare.

Why is Entergy Texas Inc. more expensive than City of Bryan?

EIA-861 averages reflect everything customers actually paid — supply costs, delivery rates, riders, and surcharges across each territory. Differences in generation mix, grid investment, storm costs, and customer density between Entergy Texas and City of Bryan territory all feed the 2.28-cent gap.

Entergy Texas Inc. vs City of Bryan: Which Is Cheaper? (Texas, 2024)

City of Bryan customers paid less: an average 11.38¢/kWh in 2024 versus 13.66¢/kWh at Entergy Texas Inc. (EIA-861) — a gap of 2.28¢/kWh, worth about $246 per year at typical usage (10,800 kWh/yr). Their territories meet in 3 TX counties (Brazos, Burleson, Robertson). You cannot switch wires companies — the territory is set by your address, though in Texas both utilities' customers can shop the supply portion of the bill.

Side by side (TX, EIA-861)

Entergy Texas Inc. vs City of Bryan — residential averages from federal EIA-861 filings
Metric	Entergy Texas Inc.	City of Bryan
2024 average price, ¢/kWh	13.66	11.38
2023 average price, ¢/kWh	13.17	11.23
Annual cost at 10,800 kWh, $/yr	$1,476	$1,229
Residential customers (2024)	457,369	58,284
Ownership	Investor-owned	Municipal
Counties served in TX	27	3

Average price = residential revenue ÷ sales (bundled service): the all-in price customers actually paid, including supply, delivery and riders. Profiles: Entergy Texas Inc. · City of Bryan · Texas overview.

Where the territories meet

Both utilities file EIA-861 service territory in: Brazos · Burleson · Robertson counties (TX, 2024).

Adjoining or overlapping territory in a county does not mean households there can pick between the two — service maps are parcel-level and fixed. The county overlap mainly matters when choosing where to live or comparing town-level costs.

Can you actually choose between them?

No — not for delivery. Distribution territories are exclusive and set by address; Entergy Texas Inc. and City of Bryan do not compete for the same meters. Texas does have retail supply choice: customers of either utility may buy the supply portion from a licensed third-party supplier, or stay on the utility's default supply rate. An offer only saves money if it beats your utility's price to compare (printed on the bill); compare offers at powertochoose.org. The price gap above mainly matters when choosing where to live, comparing towns, or benchmarking your bill.

Questions people ask

Is Entergy Texas Inc. cheaper than City of Bryan?: No — in 2024 Entergy Texas Inc. customers averaged 13.66 cents/kWh versus 11.38 for City of Bryan (EIA-861). City of Bryan was cheaper by 2.28 cents, about $246 per year at 10,800 kWh.
Can I switch from Entergy Texas Inc. to City of Bryan?: No — distribution territories are exclusive and set by address; you cannot pick between the two wires companies. Texas does allow supply choice: either utility's customers can shop the supply portion at powertochoose.org if an offer beats the utility's price to compare.
Why is Entergy Texas Inc. more expensive than City of Bryan?: EIA-861 averages reflect everything customers actually paid — supply costs, delivery rates, riders, and surcharges across each territory. Differences in generation mix, grid investment, storm costs, and customer density between Entergy Texas and City of Bryan territory all feed the 2.28-cent gap.

About these numbers. Rates shown are averages computed from federal regulatory filings (EIA Form 861) and public tariff databases — confirm with your utility before making decisions; your actual rate depends on your tariff, usage, and riders. Distribution utility is determined by address and generally cannot be chosen; in retail-choice states you may choose your supplier for the supply portion of the bill. Savings figures use 10,800 kWh/yr (US average residential usage) and are estimates, not quotes. EnergySavings is an independent data project by CertiHomes and is not affiliated with any utility, supplier, or government agency.